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Nigel Bowen

Sydney, Australia
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About Nigel
nigel bowen is a journalist based in Sydney, Australia.
Languages
English
Services
Corporate Content Fact Checking
Skills
Business Fact Checking
Portfolio

The Importance of Building Strong Customer Relationships

04 Apr 2024  |  bluenotes.anz.com
The article discusses the importance of building strong customer relationships for businesses seeking repeat business. Watson, presumably a business expert, emphasizes the need for companies to understand and meet not just the explicit but also the emotional needs of their customers. This includes making customers feel valued, providing choices, and being easy to deal with. Mark Neil from ANZ Wealth highlights the significance of small gestures, like using social media to connect with customers, in enhancing customer experience. The article suggests that better customer relationships can lead to word-of-mouth advertising, which is highly effective. The piece is an edited version of a story from apexinsights and is written by freelance journalist Nigel Bowen.

Getting your digital ducks in a row

04 Apr 2024  |  intheblack.cpaaustralia.com.au
The article discusses the shift in consumer behavior in Australia towards online purchases, a trend that has been accelerated by the COVID-19 pandemic. Chavan, an expert in the field, notes that Australians are increasingly comfortable buying a wide range of items online, from houses to racehorses. The article highlights the importance for SMEs to pivot to online platforms to meet this demand. Michael Kava, director of Little Marketing, provides advice on improving online sales presence, emphasizing the need for a solid website, quality content, SEO, and good user experience. He also suggests considering e-commerce solutions like WordPress and Shopify. David Banger, a digital economy expert, stresses the importance of a dynamic online presence and clear communication of a business's unique selling proposition, using Xero as an example of successful online branding. The article also touches on the importance of choosing the right payment gateways and the implications for fulfillment.

Are You On Top of the Latest in Cyber Defence?

04 Apr 2024  |  intheblack.cpaaustralia.com.au
The article by Nigel Bowen focuses on the significant financial losses businesses worldwide have incurred due to cybercrime, estimated at US$6 trillion in 2021. It serves as a guide for business leaders, particularly those in senior management or board roles, on various aspects of cybersecurity. The article discusses the importance of understanding legal obligations, the rise of remote work-related cyber scams, strategies to combat supply chain cyberattacks, and the potential impact of climate change and geopolitical conflicts on cybersecurity. It also addresses the challenges of keeping IT teams up-to-date with threats, the average time it takes companies to detect and contain breaches, the essentials of outsourcing cybersecurity incident response, and the importance of staff vetting and training. Furthermore, the article touches on the future challenges of cybersecurity, including the need for tech talent, the risks posed by AI, and the implications of blockchain and 5G technologies. Lastly, it advises business leaders on maintaining awareness of emerging threats.

Naomi Osaka poses with daughter ahead of Australian Open comeback

04 Apr 2024  |  honey.nine.com.au
The article discusses tennis star Naomi Osaka's return to the Australian Open following her break from the sport due to pregnancy and childbirth. Osaka shares her experiences and challenges of postpartum life, including the physical and emotional struggles she faced. She also reflects on the lessons motherhood has taught her and how it has impacted her perspective on tennis and life. The article highlights Osaka's journey of balancing her career with her new role as a mother as she prepares for her comeback in one of tennis's major tournaments.

WELCOME TO THE CLUB

04 Apr 2024  |  analoguetrash.bandcamp.com
The article is a welcome message to new members of the AnalogueTrash Supporters Club. It provides information on how to access exclusive and bonus content on the Supporters website by signing up with Bandcamp account details. New members are informed that they will receive automatic additions of AnalogueTrash's back catalogue and upcoming digital releases to their Bandcamp collection, along with a 15% discount on Bandcamp purchases. The message encourages new members to reach out via email for any inquiries or to simply say hello, and concludes with a thank you note for the support, signed by Ady and Mark.

Personal loan reviews, comparison, guides and articles

04 Apr 2024  |  choice.com.au
The article discusses the various methods available for borrowing money, highlighting the range of options from peer-to-peer lending, which is suggested as potentially a good option, to payday loans, which are advised against. It also mentions personal loan offers from banks and cautions readers to be wary to avoid feeling financially depleted. The article aims to guide readers through the borrowing process and ensure they make informed decisions to avoid unfavorable financial situations.

Malicious insiders: How to protect your business

04 Apr 2024  |  intheblack.cpaaustralia.com.au
The article discusses the increased risk of insider threats to cyber security in the context of the widespread adoption of remote work due to the pandemic. Daniel Weis from Nexon highlights that a significant portion of data breaches are caused by insiders, a risk exacerbated by remote access to sensitive data. Charles White of Fornetix echoes the sentiment, noting behavioral changes when employees work from home. The article also touches on the challenges of identifying potential malicious insiders, pointing out that both underperformers and overachievers can pose risks. The Australian Cyber Security Centre suggests that well-treated staff are less likely to harm an organization. Professor Matthew Warren from RMIT emphasizes the limitations of perimeter defense in cyber security, advocating for measures that also address internal threats.

What you need to know about IFRS S1 and S2

04 Apr 2024  |  intheblack.cpaaustralia.com.au
The article provides an in-depth analysis of the new sustainability disclosure standards, IFRS S1 and S2, which have been developed by the International Financial Reporting Standards Foundation (IFRS Foundation). These standards aim to create a global baseline for sustainability reporting, with IFRS S1 focusing on general sustainability-related disclosures and IFRS S2 dealing specifically with climate-related disclosures. The article discusses the implications of these standards for companies and investors, highlighting the increased demand for transparency in sustainability practices. It also touches on the potential challenges and benefits of implementing these standards, such as the harmonization of reporting practices and the facilitation of comparability across companies and industries.

The need for cultural change

04 Apr 2024  |  bluenotes.anz.com
The article discusses the importance of cultural change within industries that are experiencing significant shifts due to regulatory changes. Fudge emphasizes that new rules require new behaviors, incentives, and possibly a new sense of identity for industry professionals. Moreton argues that regulatory changes should lead to an evolution in industry culture and stresses the importance of public trust for financial advisers. The article also highlights the multiple benefits of a positive workplace culture, including increased happiness, productivity, and success for both staff and employers. Leadership is identified as a key driver of positivity, with leaders needing to listen to stakeholders and motivate their teams, especially during challenging times. Both Fudge and Moreton suggest that firms that prioritize integrity and accountability will thrive in the new environment.

Cryptocurrencies: Fad or Future?

04 Apr 2024  |  intheblack.cpaaustralia.com.au
The article discusses the resilience of cryptocurrencies despite regulatory fears, focusing on Bitcoin's dominance and its limitations due to technological primitiveness and its already high valuation. Ethereum's Ether is highlighted as a potential challenger to Bitcoin, with its unique ability to host applications on its blockchain. Stablecoins like Tether and USD Coin are mentioned as practical for financial transactions due to their stability and efficiency. Meme coins are also discussed, with Dogecoin's significant price spike noted as an example of the influence of celebrity endorsements on cryptocurrency values. The article suggests that while some cryptocurrencies may be here to stay, their future is uncertain and subject to market volatility and regulatory decisions.

The House of Medici's accounting legacy

04 Apr 2024  |  intheblack.cpaaustralia.com.au
The article discusses the historical significance of the Medici Bank, established by Giovanni di Bicci de’ Medici in 1397, in the development of modern banking practices. It highlights how the Medici Bank's success in Florence, which was then the banking capital of Italy, necessitated the adoption of the double-entry bookkeeping system. This system became a standard in the banking industry, allowing merchants to accurately track finances and contributing to the rise of capitalism. The Medici family also introduced other banking innovations such as letters of credit, branch banking, and an early model for holding companies. Although the invention of double-entry bookkeeping predates Giovanni di Bicci de’ Medici, the article notes that the House of Medici was instrumental in popularizing it.

Take this accounting quiz: two lies, one truth

04 Apr 2024  |  intheblack.cpaaustralia.com.au
The article presents a series of questions and answers related to the history of accounting and financial regulation. It discusses Luca Pacioli, known as the 'father of modern accounting', and explores his lesser-known contributions. The article also delves into the origins of the world's first modern stock exchange, the introduction of Britain's first modern income tax by a Prime Minister, the founding of the first professional accounting body, the first accounting software package for Windows PCs, and the purpose of the Sarbanes–Oxley Act of 2002 in the US. Each question is followed by multiple-choice answers, providing a brief educational insight into significant historical milestones in the field of accounting and finance.

A look at technology in business

04 Apr 2024  |  intheblack.cpaaustralia.com.au
The article discusses the significant impact of technology on business, focusing on how digital disruption and new technologies are driving change in business practices and economic landscapes. It also touches upon the rise of digital currencies and their role in the current financial ecosystem. The piece encourages readers to explore new business tools to stay competitive and emphasizes the importance of staying informed about cyber security to protect against online threats.

Taxing Times: A Quiz on Australian Taxation

04 Apr 2024  |  intheblack.cpaaustralia.com.au
The article by Nigel Bowen appears to be a quiz or a series of questions related to taxation in Australia. It discusses the Australian Taxation Office's (ATO) digital transformation to make tax collection more efficient, quotes about the complexity of income tax, the possibility of a tourism tax in certain countries, the impact of stage three tax cuts in Australia, unusual tax deduction claims by Australians, reasons for potentially smaller tax refunds this year, the tax rates on different beverages, and statements about the state of the Australian tax system. The article also includes a quote from ATO assistant commissioner Tim Loh, although the full statement is not provided in the excerpt.

CHOICE verdict

01 Nov 2023  |  choice.com.au
The article reviews the latest Apple Watch Series 9 and its variants, the Ultra 2 and SE, released in September 2023. It suggests that the updates are incremental, particularly noting that the Series 9 is not a significant advance over the Series 8. The review highlights the Series 9's health and fitness tracking capabilities, which are aimed at an aging demographic of Apple users. Features such as sleep tracking, blood oxygen level monitoring, and fall detection are emphasized. The Series 9 also boasts a brighter display and a new S9 SiP chip for improved performance and battery life. Additionally, the article mentions Apple's efforts to make the Series 9 carbon neutral. The piece concludes that while the updates may not be exciting, they are satisfactory for those looking to upgrade or interested in health data insights.

It's possible to learn the basics of a language for free

26 Oct 2023  |  choice.com.au
The article discusses the evolution of language learning facilitated by technology, highlighting the rise of machine translators like Google Translate and the proliferation of language learning apps. It emphasizes that while apps like Duolingo, Memrise, Babbel, Lingvist, and Lingopie offer various approaches to language learning, they are most beneficial for beginners or those with some proficiency. The article notes that to achieve fluency, interaction with native speakers is necessary. It also mentions that most apps operate on a freemium model, with some content available for free and more advanced features behind a paywall. Additionally, the article touches on apps for less commonly taught languages, First Nations languages, and sign languages, suggesting that there are options available for a wide range of language learners.

CHOICE verdict

13 Sep 2023  |  choice.com.au
The article reviews Samsung's Galaxy Tab S9 Ultra, focusing on its large size, with a 14.6-inch screen, and its features such as water and dust resistance. The author discusses the tablet's suitability for various uses, like doubling as a laptop or monitor, and highlights its high storage capacity, RAM options, and the inclusion of Samsung's DeX software. The review also touches on the tablet's suitability for Australian conditions, its display quality, and audio capabilities. The S9 Ultra's stylus is praised for its writing experience. The article questions the practicality of such a large tablet for everyday use, comparing it to competitors' offerings, and suggests that while it may be suitable for some, it may not be the best choice for typical tablet activities.

CHOICE verdict

30 Aug 2023  |  choice.com.au
The article reviews the new 15.3-inch MacBook Air by Apple, highlighting its thinness, light weight, and the power of the M2 chip. It boasts an 8-core CPU, 10-core GPU, and 16-core Neural Engine, with claims of superior performance and battery life compared to the best-selling 15-inch PC laptop with a Core i7 processor. The MacBook Air is praised for its portability, high-resolution Liquid Retina display, Full HD camera, and six-speaker sound system. It also notes Apple's efforts to make the MacBook Air environmentally friendly by using recycled materials and reducing packaging waste. Despite its high price, the article suggests the MacBook Air is well-suited for the current hybrid working environment and the needs of white-collar professionals. Some design choices, such as the limited number of ports, are critiqued, but overall, the laptop is expected to be popular among its target audience.

Setting yourself up for success to start a new financial year

25 May 2023  |  myob.com
The article discusses strategies for businesses to prepare for the new financial year. It emphasizes the importance of being aware of national and international economic trends, such as the potential for recession, consumer spending increases, and economic recoveries in India and China. The author advises businesses to focus on basics like taxation, cash flow, and avoiding unnecessary debt. Risk management and contingency planning are also highlighted as crucial for business success. The article suggests reassessing business goals, investing in employee training and morale, and ensuring proper insurance coverage. It also touches on the benefits of modernizing equipment, such as upgrading contact center systems. The overall message is to balance innovation with retaining successful aspects of the business.

Digital minds, analogue hearts

05 Apr 2023  |  intheblack.cpaaustralia.com.au
The article discusses the rapid digital transformation of workplaces due to the pandemic, highlighting the benefits of digital tools like Zoom, Microsoft Teams, and Asana. However, it also addresses the limitations of technology in fulfilling human emotional, social, and creative needs. Dr. James 'Mac' Shine from the University of Sydney's Mind and Brain Centre shares his experience with remote working and the importance of face-to-face interactions for creativity and building relationships. Futurist Anders Sörman-Nilsson also comments on the need for a balance between digital efficiency and human connection, emphasizing the importance of real-world interactions for building strong corporate cultures and meaningful business relationships.

The Changing Face of Philanthropy in Australia

05 Apr 2023  |  bluenotes.anz.com
The article discusses the changing landscape of philanthropy in Australia, highlighting that while overall donations may be declining, high net-worth individuals are increasingly interested in philanthropy. Sarah Wickham of Philanthropy Australia outlines five main reasons people engage in philanthropy, including religious upbringing and community spirit. The article also features insights from Andrew Hagger of the Minderoo Foundation and Julien Brodie of ANZ Private's Family Office Group. It addresses the shift from 'chequebook philanthropy' to more hands-on approaches, where donors create their own vehicles for giving. The importance of due diligence and the potential risks associated with charitable giving, such as high overhead costs and ineffective programs, are also discussed. The article emphasizes the need for collaboration with communities and the acceptance of some failure as a natural part of philanthropic endeavors.

How to Combat Online Shopping Cart Abandonment

05 Apr 2023  |  intheblack.cpaaustralia.com.au
The article by Nigel Bowen discusses the common issue of cart abandonment in online shopping and provides strategies for small and medium-sized enterprises (SMEs) to minimize it. Shannon Ingrey from BigCommerce emphasizes the need for a seamless shopping experience and suggests offering 'click and collect' and 'buy now, pay later' options. Eshita Durve from Rocket recommends clear communication of shipping and payment details and the use of digital marketing techniques like remarketing. Kat Warboys from HubSpot highlights the importance of customer experience (CX) and user-friendly websites. Adam Franklin from Bluewire Media advises providing social proof, addressing financial concerns, and offering a human connection to reassure customers. The article suggests that by addressing these areas, businesses can reduce the likelihood of customers abandoning their online shopping carts.

The Man Who Brought Down Al Capone

05 Apr 2023  |  intheblack.cpaaustralia.com.au
The article discusses the career of Frank J. Wilson, a man who overcame poor eyesight and an early discharge from the US Army to become a key figure in law enforcement. Wilson, born in 1887 in New York, was recognized for his exceptional attention to detail and his ability to work tirelessly. His skills in scrutinizing financial records were noted by his boss, Elmer L. Irey. Wilson's proficiency led to his employment with the precursor to the Internal Revenue Service (IRS) in 1920. His most notable achievement was his role in the investigation that led to the conviction of the infamous gangster Al Capone on charges of tax evasion in 1930.

The Impact of Online Reviews on Business Reputation and the Rise of 'Digital Fixers'

05 Apr 2023  |  intheblack.cpaaustralia.com.au
The article discusses the challenges businesses face with online reputations and reviews. It highlights the various strategies companies can employ to manage negative reviews, including contacting the reviewer, responding publicly, or requesting the removal of inaccurate reviews. The article also explores the extreme measure of suing for defamation, as in the case of Gold Coast accountant Kyran Seeto against Google. Dr. Shahin Sharifi's research on hotel reviews suggests that negative reviews may not significantly impact if surrounded by positive ones. Andrew Whitford, co-founder of Removify, provides insights into the disproportionate impact of bad reviews in certain industries and the services his company offers to remove negative reviews. The article also touches on the potential for review sites to use machine learning to identify false reviews, though Whitford believes this technology is not yet fully effective.

The Digital Race: Australian SMEs vs. Asia-Pacific Counterparts

05 Apr 2023  |  intheblack.cpaaustralia.com.au
The article by Nigel Bowen discusses the disparity in digital transformation between Australian SMEs and their Asia-Pacific counterparts. It references a survey by CPA Australia indicating that Asian SMEs were more growth-oriented and tech-focused pre-pandemic compared to those in Australia and New Zealand. The article presents case studies of early tech adopters, including Murray Wyatt FCPA of Morrows Group, who emphasizes the importance of digital transformation for Australian firms to remain competitive. Morrows Group's adoption of cloud-based platforms and remote working tools like Microsoft 365 and Xero is highlighted as a successful example. The article also mentions Vickie Fan FCPA, a Hong Kong digital transformation figure, and her involvement with Canon's document management system. The piece underscores the necessity of embracing technology for business survival and competitiveness.

The Accidental Invention of Bubble Gum

01 Apr 2023  |  intheblack.cpaaustralia.com.au
The article discusses the historical business challenge faced by Fleer Chewing Gum Company in 1928, despite the booming economy in the US. The company, known for selling chewing gum and baseball cards, was not succeeding in selling its gum. Walter E. Diemer, an accountant for Fleer, took it upon himself to create a new product after the company's president lost interest. Diemer experimented for a year and eventually developed a new kind of gum that could be blown into a bubble. The iconic pink color of bubble gum came about by chance, as pink was the only dye Diemer had available during his successful experiment.

Are journalists the new vaudevillians?

01 Apr 2023  |  mumbrella.com.au
The article discusses the decline of the print media industry, drawing parallels with Elisabeth Kübler-Ross’ five stages of grief. It acknowledges the acceptance within the industry that the traditional print media model is no longer viable, as evidenced by recent newsroom closures, job cuts at News Corp, and the merger of ACP and Pacific Magazine. The author, Nigel Bowen, a former print journalist turned content marketer, reflects on the industry's past denial, anger, bargaining, depression, and eventual acceptance of the digital transition. He cites examples of industry responses to the challenges posed by the internet and declining print sales. Bowen concludes by encouraging journalists to adapt and reinvent themselves in the new media landscape, suggesting various career paths that leverage their skills in the digital era.

After $10 million in sales, Liquor Loot is using crowdfunding to launch its international expansion

29 Aug 2022  |  smartcompany.com.au
Liquor Loot, an Australian startup offering tasting boxes of whisky or gin, has seen significant growth, reaching $10 million in sales and expanding its team. Founded by Joel Hauer, the company has been supported by angel investors and venture capitalists, including Koala co-founders Dany Milham and Mitch Taylor. With ambitions to expand into Hong Kong and Singapore, Hauer is considering equity crowdfunding to raise the $3 million needed for the venture. He highlights the benefits of crowdfunding, such as brand ownership for fans and less hassle in raising capital, while acknowledging the strict regulations enforced by ASIC. Hauer believes that any startup with a strong brand and community following could potentially succeed in raising funds through equity crowdfunding.

After the collapse of SEND and Quicko, can rapid grocery delivery businesses survive in Australia?

10 May 2022  |  smartcompany.com.au
The article discusses the recent failures of two Australian startups, SEND and Quicko, in the rapid grocery delivery market. Both companies, which started during the pandemic, have ceased operations due to the challenging economics of the industry. Professor Gary Mortimer from the Queensland University of Technology comments on the difficulties faced by these startups, such as high minimum wages, expensive real estate, and fuel costs. He also compares them to larger retailers like Coles and Woolworths and meal-delivery services like DoorDash and UberEats, suggesting that while there may be room for one or two successful rapid delivery businesses, they face a difficult path ahead.

How Gelion is tackling the lithium-ion battery industry with its zinc-bromide alternatives

06 May 2022  |  smartcompany.com.au
Thomas Maschmeyer, a Professor of Chemistry at the University of Sydney, has founded Gelion Technologies, which specializes in developing zinc-bromide batteries as an alternative to lithium-ion batteries for stationary energy storage. Despite lithium's essential role in energy storage, its scarcity and high cost have driven the search for alternatives. Gelion's batteries are non-flammable and can operate at high temperatures, making them potentially attractive for Australian conditions. The company, which went public on the London Stock Exchange in 2021, is preparing to start production in Sydney and has entered into a strategic partnership with Armstrong Energy. Gelion is also in talks with various companies for potential partnerships, including a test-and-supply contract with Acconía Energia. If successful, Gelion could significantly scale up its manufacturing in Australia, potentially creating green jobs in Western Sydney.

This award-winning startup is getting ready to take its methane-eliminating seaweed feedstock to market. Will it work?

27 Apr 2022  |  smartcompany.com.au
Sea Forest, a Tasmanian startup co-founded by Sam Elsom and Stephen Turner, is producing a seaweed-based cattle-feed additive to reduce methane emissions from livestock. The company has received significant investment and government grants, totaling $45 million, and has won awards for innovation and sustainability. Sea Forest has partnered with various organizations to trial its feed additives, but real-world data is still scarce. The company is now ready to market its product, which may also provide financial returns through improved livestock growth and potential carbon credits. Sea Forest is also exploring other seaweed-based products for human consumption and skincare. The Australian Seaweed Institute forecasts significant growth for the local seaweed industry.

MYOB’s partnerships with Butn and Valiant bear fruit with new loans and finance hub

20 Apr 2022  |  smartcompany.com.au
MYOB has partnered with invoice financer Butn and business loan marketplace Valiant to launch a new loans and finance hub aimed at simplifying the financing process for SMEs. Despite the digital transformation during the pandemic, MYOB's SME Success Report revealed that many SMEs still face delayed invoice payments, leading to potential cashflow crises. The hub, which allows MYOB customers to access funds quickly and on reasonable terms, is a result of MYOB's stake in Butn and its exclusive partnership with Valiant. The hub offers near-frictionless lending by providing a one-stop-shop for MYOB customers to borrow from trusted partners, with the potential to receive funds in as little as three hours. Andrew Baines, MYOB's general manager of financial services, emphasizes the hub's role in improving cashflow and business processes for SMEs.

From Bush Tucker to Gourmet Delight: The Rise of Finger Limes

09 Jul 2020  |  Business Research and Insights
The article discusses the journey of Ian Douglas and his wife Margie in transforming the Australian bush tucker, finger limes, into a globally recognized gourmet food known as 'lime caviar'. Initially planning to grow avocados, they shifted to cultivating finger limes after learning about their potential from an American chef. Despite early challenges in farming and marketing, the Douglas family's efforts, including social media promotion by their daughter Peta, have paid off. They have successfully branded finger limes as a gourmet product through The Lime Caviar Company. The article also touches on the logistical challenges of exporting finger limes, such as customs issues and the need for freezing the fruit for certain markets. Ian Douglas is optimistic about the future growth of the finger lime industry, particularly in Asia, and the potential for it to become a significant source of income and export revenue for Australia.

Insights

09 Jul 2020  |  ANZ
The document is a disclaimer from ANZ Private Bankers, which are representatives of the Australia and New Zealand Banking Group Limited (ANZ). It states that the information provided is general and should not be considered as personal financial advice. The document emphasizes that the content does not take into account individual objectives, financial situations, or needs, and it should not be used as a substitute for professional advice. ANZ urges readers to consider the appropriateness of the information for their situation and to read relevant offer documents or product disclosure statements. The articles reflect the views of the authors and not necessarily those of ANZ. The bank also disclaims accuracy or completeness and does not accept liability for the use of the information provided. The document also mentions that past performance is not indicative of future results and that readers should seek specialist tax advice for potential tax implications.

An e-book I wrote for National Australia Bank (NAB) about what lessons Australia could learn from Israel's pro-startup government policies

The 5G future is already here

09 Jul 2020  |  www.bbc.com
The article discusses the imminent 5G revolution and how it will enable the rapid exchange of vast amounts of data. It highlights Great Britain's historical and ongoing commitment to innovation, noting its significant contributions to past industrial revolutions and technological advancements such as the computer, the World Wide Web, and smartphone technology. The piece emphasizes the UK's proactive approach to the fourth industrial revolution, focusing on four 'Grand Challenges': AI and data, ageing society, clean growth, and the future of mobility. It showcases several British startups, like Babylon Health, Benevolent AI, and Lifebit, which are making strides in AI and healthcare, Birdie in agetech, and MacRebur in greentech, all contributing to these challenges and positioning the UK as a leader in these fields.

Mastering the mind game of freelancing

05 Dec 2019  |  rachelslist.com.au
In this article, Nigel Bowen shares his personal experiences and challenges as a freelancer, including the fluctuating nature of work and income, and the psychological toll of constant rejection and uncertainty. He emphasizes that freelancing is largely a mental game and offers advice to fellow freelancers on how to maintain a balanced perspective. Bowen suggests accepting rejection as a norm, avoiding the pitfalls of desperation and hubris, and understanding one's own limitations. He also touches on the benefits of freelancing, such as autonomy and flexibility, while acknowledging that it's not for everyone. For those who find freelancing too challenging, he reassures that returning to traditional employment is a respectable choice that can bring new skills and perspectives.

Woke ads: is there such a thing as bad publicity?

28 Aug 2019  |  The Lighthouse
The article discusses the concept of 'woke capitalism' and its emergence in Australia, particularly through Gillette's 'The Best Men Can Be' ad campaign. The ad, which addressed issues like toxic masculinity and the #MeToo movement, sparked significant media and social media debate. Dr. Abas Mirzaei from Macquarie Business School provides insights into the effectiveness of such campaigns, noting that while purposeful branding can be commercially successful, it risks backfiring if perceived as inauthentic. The article references other companies like Dove, The Body Shop, Patagonia, and Nike, which have engaged in socially conscious advertising. It also touches on the concept of 'woke-washing' and the consumer expectation for brands to align with their values, especially among younger demographics. Despite the controversy, Gillette's ad did not immediately translate into increased sales, and Proctor & Gamble had to write down Gillette's value by $8 billion. However, the long-term impact of woke advertising on brand success remains to be seen.

Is Neo-Banking the Future of Finance in Australia?

16 Nov 2018  |  choice.com.au
The article discusses the rise of neo-banking in Australia, highlighting the potential benefits and drawbacks of this digital-only banking model. Neo-banks like Google, Apple, Facebook, and Amazon are set to disrupt the traditional banking industry with their efficient, tech-driven services. They offer faster loan approvals, better customer service, and potentially better deals due to lower overheads. However, there are concerns about high interest rates, market dominance, and the potential for excessive political power. The article also touches on the trust issues and regulatory challenges that tech companies may face in the banking sector. Despite the potential for disruption, traditional banks have shown resilience, and it remains to be seen whether Australians will fully embrace neo-banking.

Why ‘follow your passion’ is the worst career advice ever

28 Sep 2018  |  rachelslist.com.au
Nigel Bowen challenges the common career advice of 'follow your passion' by sharing his personal experience and insights from others, including Mike Rowe and author Cal Newport. He argues that passion is not a reliable indicator of career satisfaction or financial success. Instead, he suggests adopting a craftsman's mindset, focusing on acquiring valuable skills and offering services in less glamorous but lucrative areas such as content marketing for banks, super funds, insurance companies, and understanding complex topics like cryptocurrencies. Bowen emphasizes the importance of working well rather than finding the 'right' work and highlights the potential in overlooked industries like septic system services. He concludes by questioning the validity of the 'follow your passion' credo and encourages writers to explore less conventional paths for greater success.

Six myths about government cyber security

09 Jul 2018  |  themandarin.com.au
The article discusses the misconceptions surrounding cybersecurity in government agencies, particularly in Australia, and the reality of cyber threats. Ari Weil, a cyber technology expert from Akamai, debunks six common myths: the lack of interest in mid-ranking powers like Australia, the visibility of breaches, the effectiveness of AI in defense, the impact of GDPR on cybercrime, the assumption that past safety predicts future safety, and the false security in recent cybersecurity investments. Weil emphasizes the need for a 'zero-trust approach' to cybersecurity, which verifies user identities and grants access based on necessity, a strategy that has been effective in the US and Europe. He also highlights the importance of evolving cyber defenses to counteract increasingly sophisticated threats, including those targeting sensitive data and critical infrastructure.

Guanxi: the art of Chinese networking

10 Jun 2015  |  smh.com.au
The article discusses the concept of 'guanxi', a Chinese term that refers to the cultural practice of building networks and relationships, which is more pervasive in China than networking in Western countries. The author uses the insights of Chinese-Australian lawyer Savina Yang from Lawyers Chambers to highlight the differences between the reliance on legal systems in the West and the reliance on guanxi in China for business and personal advancement. Yang compares the role of guanxi in China to the complex relationships depicted in 'Game of Thrones' and contrasts it with her own experiences in Australia, where such connections are less crucial for accessing education, healthcare, and property.

How to do business in China

07 Apr 2015  |  The Sydney Morning Herald
The article discusses the cultural nuances of doing business in China, emphasizing the importance of building trusting relationships and understanding local customs such as banqueting and gift-giving. Wallace Fan from Fidens Partners and adjunct lecturer at the University of NSW's Australian School of Business, along with cross-culture communications specialist Claire Pisani, provide insights into the expectations of Chinese business etiquette. They highlight the significance of being generous, patient, and respectful of the relationship-building process, which often involves elaborate meals and the exchange of gifts. Dan Baird of EastWest Procurement shares his experience with the traditional Chinese toast and the consumption of baijiu rice wine during banquets. The article advises Western business people on how to navigate these cultural practices to foster successful business relationships in China.

Meet the Aussie drone entrepreneurs

16 Feb 2015  |  smh.com.au
Matthew Sweeny, the owner of Flirtey, is likened to a Steve Jobs figure within Australia's emerging drone economy. Based at the University of Reno in Nevada, Sweeny is advancing technology to initiate a commercial drone delivery service. He plans to begin testing in New Zealand, a region known for being UAV-friendly. Flirtey aims to disrupt four key industries: online retail, fast food, logistics, and humanitarian efforts. Sweeny compares the current stage of UAV development to the early days of personal computers and envisions Flirtey becoming a leader in drone delivery services.

Hands on deck

09 Feb 2015  |  smh.com.au
The article discusses the lifestyle of superyacht owners, highlighting that unlike suburban boat owners, they prefer to employ a crew to operate their vessels. Darren Finkelstein, a former Apple executive and now a dealer at St Kilda Boat Sales and Service Centre, notes that owners of luxury boats often do not wish to helm their own yachts due to the work involved and the time commitment required to become competent. The article also touches on the use of superyachts as a status symbol and a private retreat for high-profile individuals, as explained by Donna Morris of Australian Superyachts. Finkelstein also mentions that superyachts can serve as a 'man cave' for owners and a place for potential business dealings among the wealthy.

Hands on deck

09 Feb 2015  |  brisbanetimes.com.au
The article discusses the lifestyle of superyacht owners, highlighting that unlike suburban boat owners, they prefer to employ a crew to operate their vessels. Darren Finkelstein, a former Apple executive and now a dealer at St Kilda Boat Sales and Service Centre, notes that those who can afford such luxury boats usually do not wish to pilot them themselves. The article also touches on the concept of superyachts as 'floating man caves' and private retreats for the wealthy, away from the demands of modern life and the public eye. Donna Morris from Australian Superyachts adds that these vessels offer a private space for high-profile individuals to relax and escape paparazzi, while also acknowledging that business deals can occur in these maritime settings.
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